From WOW to HOW: This Is How SAP AI Brings Real Added Value to Your Company
January 31, 2025 | Reading time: Approx. 8 minutes
Product Manager at FIS
SAP integrates artificial intelligence and machine learning into proven solutions to turn your data into real competitive advantages. Processes are optimized, decisions accelerated and innovations promoted. However, which specific added values can you expect?
Artificial intelligence (KI) and machine learning (ML) have long made the leap from hype to reality. They are not only keywords any more but specific technologies that decisively promote enterprises of all industries and sizes.
But whereas many users rave about the incredible capabilities of artificial intelligence, one question frequently remains: “And what am I going to do with it now?”
To have real benefits, you have to get from WOW (What can all be done with it!) and OW (How do I apply it?) to HOW (Real added values by means of SAP AI!).
How do artificial intelligence and machine learning promote innovation?
Artificial intelligence (AI) is the capability of machines and systems to imitate human behavior in order to simulate intelligent behavior.
Here, either the fulfillment of specific tasks, such as advertising personalization (applied AI), or more comprehensive activities are concerned, where, for instance, entire systems or devices completely imitate human behavior (general AI).
Contrary to many opinions, machine learning (ML) is not the same as AI but is to be seen as a branch of artificial intelligence focusing on algorithms and mathematical models.
Samuel Arthur, a pioneer in the field of artificial intelligence, described ML as “the ability of a system to learn without having been explicitly programmed”. This intelligence is “trained” in such a way that it solves emerging problems by itself by developing appropriate AI algorithms. The bigger the dataset and the number of sources, the more successful AI technology will be.
What benefits do intelligent technologies provide for your enterprise?
The integration of AI technologies into your business processes provides diverse advantages. By using SAP AI, enterprises cannot only save time and costs but also increase their innovative power.
What requirements concerning AI do enterprises have?
To ensure that artificial intelligence works effectively, clear requirements have to be fulfilled. Enterprises need results that are precise, relevant and tailored to their business data – in short: AI must “not tell any nonsense”, because imprecise or irrelevant results might do more harm than good.
Furthermore, it is essential that AI is exclusively based on business data and does not generate speculative contents. Only in this way can well-founded decisions be made, which actually create added value.
Another central point is data protection. Sensitive data must safely be processed, and AI needs to carry out stringent authorization checks to ensure that only authorized persons gain access to protected information.
The environment where AI models are created, used and managed also plays a decisive role. Enterprises require a secure and stable infrastructure that allows an efficient and reliable operation of AI applications.
Last but not least, integration is an important factor. AI solutions must seamlessly integrate themselves into existing systems. Only if these prerequisites have been fulfilled can AI unfold its full potential and become an innovation driver for enterprises.
SAP BTP: the platform for smart AI solutions
SAP has recognized the enormous potential of AI at an early stage and continuously integrated it into its solutions. With SAP Business Technology Platform (SAP BTP), SAP provides an efficient basis that supports enterprises in integrating AI into their business processes. The portfolio includes numerous innovative technologies, such as AI, ML, Internet of Things (IoT), Big Data or Blockchain.
The platform provides application developers with comprehensive functions and a wide development environment they can use to enhance, integrate and create innovative applications themselves within the shortest of time and without any infrastructure maintenance efforts. Companies enormously strengthen their innovative power through intelligent functions.
From platform to application: What is SAP Business AI?
Whereas SAP BTP provides the technical basis, SAP Business AI brings intelligence directly into your business processes. It is a collection of AI-supported functions and tools that have specifically been developed for the needs of modern enterprises. These technologies have been designed to analyze large datasets, identify patterns and make well-founded decisions.
A central component is AI assistant SAP Joule, which is integrated into your daily routine as a practical helper. Joule analyzes business data, answers questions on the basis of business data and proposes optimizations – and all of this in real time.
Application examples: How SAP Business AI creates genuine added value
The following examples show how SAP Business AI does not only optimize existing processes but also taps completely new potentials. Therefore, the technology becomes an indispensable tool for enterprises wanting to stay innovative and competitive.
Conclusion: SAP AI – your partner for the future
By combining SAP Business Technology Platform and SAP Business AI, SAP provides the basis for efficiently and profitably using AI functions. BTP provides the technical basis, whereas Business AI enables the integration into your daily routine.
The benefits are clear: more efficient processes, faster decisions and an improved adjustment to changes. Companies relying on SAP AI now do not only create competitive advantages but a basis for long-lasting success.
The advanced SAP Cloud ERP application enables enterprises to fully utilize the flexibility and innovative power of AI. We will accompany you as a reliable partner in this transition and ensure a smooth changeover.
Furthermore, we will support you in the implementation of tailor-made AI scenarios that optimally meet your requirements.
Questions about this topic? Our team will be happy to assist you personally.
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