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SAP Commerce Cloud – More sales for your e-commerce

In all industries, customer behavior and knowledge has changed. Today, companies face well-informed customers that do their own research and compare providers before contacting a specific vendor. It is essential to offer prospective customers a shopping experience that includes an efficient and personalized online shop. It is possible in a modern e-commerce architecture to configure, for instance, individual components that will then be transferred to the respective ERP solution in the form of a specific production order. The component structure can be controlled in such a way that only matching parts can be combined with each other. Production order, purchase order and billing are processes that are docked to the ERP system. This example clearly shows that specific ‘Industry and Commerce 4.0’ scenarios can be implemented with the suitable IT solution.

SAP Commerce Cloud – the complete package

SAP Commerce Cloud (formerly SAP Hybris Commerce or SAP Hybris) is the modern platform for your successful e-commerce. The holistic solution is optimally suited for both B2B and B2C commerce. In addition to classic shop functionalities, the application offers an integrated Product Content Management (PCM) as well as a modern solution for front-end maintenance with WYSIWYG editor.

 

In addition to classic shop functionalities, the e-commerce solution from SAP provides functions for personalizing the online shop. Contents, offers and recommendations can be displayed individually on the basis of real-time information. The Spartacus front-end framework ensures that content is optimally displayed for all end devices - regardless of whether the user uses a smartphone, tablet or desktop PC. With the Progressive Web Application Spartacus, back and front end are decoupled (keyword headless commerce) and therefore more powerful. In addition, applications can be flexibly integrated into the online shop through API connections.

 

SAP Commerce Cloud also supports omni-channel concepts, where online business and offline stores are seamlessly connected. Omni-channel processes play out their full strength, especially in the delivery and returns process.

 

To shorten the implementation time of Web shops, SAP provides so-called accelerators. These are industry-specific templates that can be used as the basis for building the online shop. They contain, for example, predefined functions and ready-made storefronts that already cover a large part of the requirements of a modern webshop.

 

The SAP solution CPQ (Configure Price Quote) can also be used in the SAP Commerce Cloud. Technically demanding configurations can thus be carried out easily and without errors. Product information, prices, and delivery dates are displayed in real time.

 

With the SAP Commerce Cloud platform, shop managers benefit from a customer-centric, modern and comprehensive solution that is also ideally integrated into the existing SAP landscape.

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Flyer: SAP Commerce Cloud – End-to-End process integration with FIS

Your benefits when using SAP Commerce Cloud

  • You convince your customers with a first-class shopping experience and create an incentive for visiting your Web shop again.
  • Personalized and target group-oriented contents increase your sales opportunities significantly.
  • The omnichannel solution is used as a central e-commerce platform for your overall digital strategy.
  • A central Product Content Management (PCM/PIM) and a Web Content Management system (SmartEdit) ensure high data quality and appropriate messages across all platforms and terminals.
  • Scalable solution – the application grows with the business development of your company.
  • Internationality due to the mapping of different languages and currencies.
  • Optimum process integration - both Purchase-to-Pay and Order-to-Cash.
  • Suitable for B2B and B2C.
  • If required, SAP Commerce Cloud can easily be extended by SAP Sales Cloud (CRM system, the former SAP Hybris Cloud for Customer) and SAP Marketing Cloud (the former SAP Hybris Marketing) to provide a real panoramic view on your customers and prospective customers
  • Are you not ready for the cloud?
    SAP Commerce Cloud is not only available as a cloud variant but also as an on-premise version. Nevertheless, you benefit from an always up-to-date solution.


Top master data in e-commerce during the implementation with FIS

A successful e-commerce strategy starts with data quality. A permanent and profitable administration of different international shop installations requires an effective management of master data (e.g. prices, article data). High master data quality is an important pillar to fully exhaust the benefits of advanced shop systems, particularly when it comes to automation. Based on this master data, SAP Commerce Cloud helps you continuously generate sales opportunities and systematically increase your sales.

 

FIS provides you with a seamless SAP integration of your e-commerce software into your system landscape: Individual prices, discount groups, condition agreements as well as delivery dates and availabilities, for instance, are transferred between the applications without any problems. While SAP Commerce Cloud is able to centrally manage data (PCM), FIS provides seamless integration processes and, as a consequence, standardized master data and information in your Web shop and SAP system. During the implementation with FIS, you also benefit from the field-tested FIS/mpm SAP optimization, which makes master data maintenance particularly easy. It makes no difference whether you use SAP ERP, SAP S/4HANA, SAP Commerce on-premise or SAP Commerce in the cloud.

Higher reach, better customer focus and consistent contents across all channels

As part of SAP Customer Experience (the former SAP Customer Engagement & Commerce), marketing, sales and IT directly benefit from the networked solution architecture of the C/4HANA components. SAP Commerce Cloud is the central pivotal point for more sales in the digital segment.

Uncomplicated and completely SAP-integrated – Connection of online marketplaces

Online marketplaces are an important channel in modern e-commerce. Through activity on marketplaces such as eBay or Amazon, companies significantly increase their reach and visibility for potential customers. In this way, online marketplaces as sales channels open up new sales potential and create a clear competitive advantage.

 

With the FIS/TradeFlex application, the seamless connection of online marketplaces to the SAP system can be achieved conveniently and without own development effort. On the basis of the SAP Cloud Platform and thus the powerful HANA database, sales can be realized quickly and served holistically via the marketplaces. The application makes it possible to manage all steps of the order-to-cash process as well as upstream and downstream activities in a single solution: from product placement, pricing and quantity structuring, order creation in ERP and synchronization of fulfillment and invoicing through to the payment process with automated assignment of invoices. The software can also be used to automatically process cancellations and the reversal of returns or credit notes.

 

Thanks to the deep integration into the SAP system, the connection of online marketplaces with FIS/TradeFlex is uncomplicated and convenient and significantly increases the efficiency of sales via the marketplaces through automated and integrated processes.

Optimized processes for customer-centric departments

Holistic integration of online marketplaces

FIS/TradeFlex enables easy and efficient access to online marketplaces as additional distribution channels. The application covers all steps in the order-to-cash process from product listings to payment receipt and downstream steps. This ensures a holistic integration with the SAP system at all times.

 

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Shop solution FIS/eSales

The FIS Omnichannel Shop Solution provides all B2B buyers with accurate information and self-service around the clock. Your business benefits from improved customer retention and increased revenue opportunities. The deep integration into your SAP system is particularly noteworthy, as it significantly reduces the load on your sales operations.

 

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SAP Marketing Cloud

Knowing the customer and his needs and placing this knowledge at the center of activities – this is even easier with the SAP Marketing Cloud.

 

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Efficient service processes with SAP Service Cloud

SAP Service Cloud (formerly SAP Hybris Service Cloud) is the advanced SAP CRM solution for customer service processes and, in particular, supports enterprises with products in need of explanation in fulfilling their after sales services. With the service cloud, service agents benefit from a cross-channel insight into all requests and, as a consequence, get a 360° view of customers.

 

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Optimized technical field service with SAP Field Service Management

SAP Field Service Management is an application for professional deployment planning of field service technicians, vehicles, materials and tools. Here, the solution supports employees in charge of service in the entire process - from tickets, planning and mobile field service up to reporting and final billing.

 

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SAP Sales Cloud

The SAP Sales Cloud is the modern SAP CRM solution for your sales. You benefit from preconfigured processes for sales and marketing, collaborative work, optimized sales processes and thus satisfied customers.

 

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The SAP Commerce Cloud omnichannel solution is the central platform for the e-commerce business of the future. Isolated applications belong to the past just as complex processes. FIS and this innovative SAP solution help you pick up your customers from wherever they currently are. Do you have any questions? The FIS consulting team will be pleased to answer your questions and give you detailed information. Please give us a call or contact us via e-mail.

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Do you have questions? Please contact me!

Michael Illig
Specialized Sales C/4HANA